SGA Marketing


Overcoming the Knowledge Curse

In Margin Call, Jeremy Irons plays the CEO of an investment firm that’s about to go under because they have a problem so complex, most of the staff doesn’t understand it. At 2 a.m. Irons says, “Maybe you could tell me what is going on. And please, speak as you might to a young child. Or a golden retriever. It wasn’t…

Social Distancing & Behavior Change

With the sad news of a recent spike in COVID-19 cases in LA County, the continued reminder to stay 6 feet apart is ever more important. As some normalcy slowly returns (well…in fits and starts!), getting new behaviors to stick long-term is the next big global experiment. And a challenge it will be as quarantine fatigue increases and shaming people doesn’t…

A Lesson From COVID-19 For Earth Day

The spread of COVID-19 has resulted in arguably one of the largest mass behavior changes in human history. Its ripple effects have impacted every aspect of our daily lives.
From reminding people that only toilet paper is flushable (#WipesClogPipes), to helping people get child support after losing a job, to educating them on how to store household hazardous waste while HHW centers are closed…

Physically Apart But Together As A Community

The evolving COVID-19 pandemic presents unique difficulties for people everywhere- we are all living in unchartered territory and with unprecedented worry. While we all stand tall in the face of this challenge, this season has also been a visceral reminder of how interconnected we are. This concept is the very keystone of SGA’s work. Everyday and in every single moment…

SGA’s Year in Review

We created a short video to commemorate the environmental and community impact successes of 2017. We look forward to achieving greater things in 2018 and thank you for making 2017 successful!

How Consuming and Wasting Less Means Living More

Take the opportunity of a fresh, new spring season to reaffirm your environmental goals. One way you can become an environmental hero is by reevaluating ways in which you can reduce waste in your everyday life. According to a study conducted by Duke University, the average person generates 4.3 pounds of waste per day.

March Madness: Learn How to Work as a Team

It happens every year. Thousands of college basketball fans get wrapped up in the fervor and zeal of March Madness. Watching these athletes play is a true lesson in teamwork and communication. As Michael Jordan once said, “Talent wins games, but teamwork and intelligence wins championships.”